Jaipur, April 2026: A three-month-long road safety awareness campaign has been launched in Jaipur to improve public awareness and reduce road accidents across the district.
Campaign Announced by District Administration
The initiative was announced by District Collector Sandesh Nayak during a meeting of the district road safety committee. The campaign will run for three months starting April 2026.
Focus on Public Awareness and Behaviour Change
The campaign aims to promote safe driving habits and adherence to traffic rules through sustained outreach efforts. Key focus areas include:
- Use of helmets and seatbelts
- Avoiding over-speeding and reckless driving
- Following traffic signals and lane discipline
Authorities believe that improving awareness is crucial to reducing accident rates.
Multi-Agency Participation
The campaign will involve coordinated efforts from:
- Traffic police
- Transport department
- Local प्रशासन and civic bodies
These agencies will work together to conduct awareness drives, outreach programmes, and public engagement activities.
Need for Continuous Awareness Efforts
Officials highlighted that road safety campaigns must be long-term and consistent, as lack of awareness and non-compliance with rules remain major causes of accidents.
Part of Broader Road Safety Strategy
The initiative aligns with ongoing efforts by the Rajasthan government to:
- Reduce road accident fatalities
- Strengthen enforcement of traffic rules
- Promote responsible road usage
Aim: Safer Roads for All
The three-month campaign is expected to play a key role in changing public behaviour and improving road safety standards in Jaipur.
